Every Journey Needs A Place to Start
PROJECT HELANG
An eagle must first build the strength, awareness and ability to fly. Inspired by this, Project HELANG reflects SKS Hospitality’s commitment to helping young Malaysians learn, grow and prepare for future opportunities.

MORE THAN A NAME
The eagle represents more than strength or the ability to soar. Its qualities reflect the mindset Project HELANG hopes to encourage in young people as they learn, face challenges and work towards their ambitions.
H - Harnessing
E - Education for
L - Lifelong
A - Achievement and
N - Nurturing
G - Growth
HELANG is About What Comes Next
A DIFFERENT STARTING POINT

From a child’s first lessons to a young person’s first job and a graduate’s first career opportunity, Project HELANG supports young Malaysians from B40 communities at every step of their journey.

LITTLE HELANG
supports the educational and overall wellbeing of children aged 7-12 years old. Little Helang focuses on the provision of schooling materials for children from the B40 communities.

JUNIOR HELANG
aims at youths aged 13-20 years from B40 families. There are NO formal education requirements, and these youths are selected based on their attitude and drive to make a better life for themselves.

SENIOR HELANG
is crafted for fresh graduates with a diploma or degree in Hospitality. Candidates are from a B40 family, and must have the drive to excel.
THE STORY SO FAR...
2024
PROJECT HELANG
INTRODUCED
THE JOURNEY BEGINS
We're kicking things off with the first chapter...
THE POWER OF RESILIENCE
A lesson in resilience and dreams...
DREAMS TAKE FLIGHT
Dream Big, Fly High...
2025
SMALL STEPS, BRIGHTER PATHS
These small seeds of effort grow into brighter paths...
2026
STEPPING UP TO LEAD
He joined us on his birthday. A year later, he stepped forward as leader.
THE JOURNEY CONTINUES
And more still lies ahead...